New Upgraded Online Ordering for Customers

I have released our upgraded online ordering system for customers.  Just go to www.artego.com
and select "Online Orders" from the bottom of the list of menu items on the left.  Access to the original program is still available.  Below it you will find a link to access the new upgraded system.  I hope you enjoy all the new features I have incorporated.

I have even created a mobile version to allow customers to order right from their smart phones.

Cruise for 2020

Given the immediate success of our cruise planned for early 2019, we have already decided to host a cruise on one of the largest ships sailing in 2020.  Furthermore, we have developed a plan for customers to earn dollars towards the cost of their cruise based upon their purchases of Artego retail product.  With more than a year to go, I am certain many customers will be cruising with us for free.

First cruise a huge success

The organization and publicizing of our first Artego Educational Fun & Sun Cruise has been a huge success.  The first block of rooms almost immediately sold out.  Therefore we purchased a second block of rooms.  The international famous educators providing the training on the cruise and all the activities that a cruise provides collectively are sure to make this an event not to miss.

Join the first ARTEGO cruise. February 24 - March 1, 2019 Meet with educators from all over the world. Top trainers will be teaching color placement, men's grooming, updo's, hair cutting and balayage/ombre'.

Be sure to check out our new You Tube Channel for Artego USA.  There you will find videos called Tip Of The Week.  Each video explains or demonstrates a technique to help you achieve the very best results using Artego hair color and hair care & styling aids.

the world of fashion is in constant evolution; renewing itself, it
shapes and crafts new contents we all read in life’s never-ending
book. All flows. Fashion does too.

Catwalks are animated by wonderful actresses and models,
who strut with a clear goal: help the triumph of their
Maison de mode. It seems to live in an imaginary world enliven
by women warriors clothed in denim or futurist metallic grey,
enlightened by multicolored crystals.

Prevalent shades are grey – from smoke to charcoal and light
metallic; black and white, representing the timeless and iconic
game between the darkness of the underworld and the purity
of light. Gold marquetries stand out, a continuum of colors
that goes from powder rose to bold orange. All shades of brown,
and then blue; elegance and sobriety, so often together.

But one color rules over the others: red.
Love, strength, passion and feelings speak in red; red is the color
that communicates the most, it is the tone of emotions, the same
that guide every choice we make. Red is the color of passion,
and passion glazes everything it touches.

Passion inspired and gave the name to ARTÈGO 2017
F/W FASHION COLLECTION: let’s all enthusiastically
welcome SHADES OF PASSION.

Artègo’s Fall/Winter color formulations are inspired by stylists
drawings and catwalks all over the world, and to perfectly pair
with the color services Artègo Salons will propose and carry
out this season, we created three different yet intertwined
communication tools:

• the SHADES OF PASSION Book, a new luxury concept for
customers to leaf through and get influenced into having
a concrete motivation to propose the new icons in the Salon,
after reading our tale about fashion and about the inspiration
that led to our iconic proposals; furthermore, they will also
find valuable indications about cut and color step by step,
to carry out the magic;

• the Palette de Couleurs, an opening to a new idea of color chart:
it is not only a technical instrument where the colorist can find
formulas and strands, but it extraordinarily becomes a
representation of images that both the hairdresser and the
customers can use to artistically perceive the chromatic history
underlying the look they chose;

• the two-faced poster, displaying all Shades of Passion icons
on one side, striking a pose, and a moving one on the other.

Artego programs

Please join us for 3 Artego hands-on classes:
Baltimore, Md 8/23/15
Des Moines, Ia 8/30/2015
Minneapolis, Mn 9/20-2015

Call 800-247-1660 #32 for more information

Rain Dance is here!!!!!

Artego's new organic haircare Rain Dance has arrived! No sulfates, phosphates, parabens, formaldehyde or petrochemical products.

NEW video on cuts and colors posted on ArtegoUSA.com 
http://artegousa.com/Artego_Video/Butterfly_Moment/butterfly_moment.html

If you are attending the Chicago hair show this weekend please come visit us at our booth F23 and our classrooms.

SEE YOU THERE!!!

NEUTRO
Is the conditioners that make up the base to Artego's Its Color minus any pigment! It has many uses for the creative colorist.

Mix with a 5 volume developer for a shine or glazing service
Mix with any Its Color to dilute the color lighter or to create a toner. The more Neutro you add the lighter the color becomes. Example: mix 1 part 6 and 1 part Neutro = 6 1/2. Mix 1 part 6 and 2 parts Neutro= 7. Mix 1 part 6 and 4 parts Neutro=8.

Pull through the ends with Neutro to color balance and prevent fadeage. Mix up formula for regrowth. Apply that and leave alittle bit of color in the bowl; i.e. 1/4 oz. Add an equal amount of Neutro to but no more developer. Apply to the ends. You will have zero fadeage!

Neutro can be used as a skin protecter for color and for perming. Just apply it lightly around the hairline.

Neutro can be added to our bleaches to make them more creamy as well

5.26 New Light Violet Red Auburn

Salons are very excited about the new 5.26 violet shade. It adds lots of violet intensity to the hair. Do you need more intensity? Add a shot ( half of an ounce) of My Color Reflex to it!

Soul of Flowers

Soul of Flowers collection from Artego Its Color

Soul of Flowers is Artego's new spring collection! It introduces 10 new Its Color shades!
The inspiration for the collection comes from the variety of colors found in our gardens.

7.02, 9.02 and 10.02: The Irise colors have a pink violet base. Be trendy.....use these colors to achieve a pastel effect in the hair. Tone...use these shades to tone out unwanted warm yellow tones.

SPECIAL TONES: Level 9 Avion, Level 10 Pearl and Sandcopper.
Avion-a blue base. Trendy...put blue in the hair! Toning...cancel brassiness.
Pearl-a cool pure light blonde.
Sandcopper-its our copper base mixed with pigments from the sand series, our beiges!. At a level 10 diluted with sand it becomes a slight copper tone.

PLATINUM
10.3-Lightest gold blonde
10.1-Lightest ash blonde
Beautiful new level 10's available now in Its Color as well as the You Up 2

SPECIAL MAROONS
9.7-Light Blonde Tobacco Kentucky joins our .7 series

SPECIAL VIOLET
5.26-Exciting new deep purple level 5. Lots of purple and depth to the color.

C all 800-247-1660 for more information

Great information about Artego products in a new video by Sebastian Steele on the Artegousa.com web site

http://artegousa.com/Artego_Video/Sebastian_Steele/sebastian_steele.html

Blue for You

 

Read the How-To Guide by clicking on the link below:

www.iowabeauty.com/html/BLUE.pdf